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The team is the core unit of organization in BluBash. In a team you define who handles conversations, through which channels, with access to which Pipelines, during which hours, with which time goal, and how conversations are distributed. Create one team for each area of your operation, such as Sales, Support, Finance, or Legal.
Access comes from teams: a member sees the conversations of the channels and the deals of the Pipelines of the teams they belong to. Teams are also where the AI agent transfers conversations: each Transfer to Team skill points to one of them.
Only Administrators can create, configure, and delete teams. The number of teams available depends on your plan, shown in Billing & Usage.

Configuration overview

Create a team

1

Open Teams

In the side menu, click Teams, then click Create Team.
2

Fill in the details

Enter the Team Name and, optionally, a Description. Use names that make sense to the people handling conversations and to whoever configures the AI agent, such as “Technical Support” or “Sales East”.
3

Create

Click Create Team. BluBash confirms with Team created successfully! and opens the team page so you can continue the setup.
Every new team starts with Queue distribution and with Show user name in messages turned on. Adjust both in the Settings tab.

Details

In the Details tab, change the Team Name and Description and click Update Team.
If you rename the team, review the AI agents’ Transfer to Team skills. Skill instructions often mention the team by name.

Team members

In the Members tab, search for the person, choose their team role, and click Add. In Current Members, change a person’s team role or remove them.
Nobody can be left without a team. BluBash blocks removing a member from their only team in the workspace.
To invite someone who is not in the workspace yet, see Add a member →.

Team channels

The Channels tab shows two lists: Available Channels, with the channels you can link, and Team Channels, with the channels the team already handles. Every channel has a Default Team, which receives the channel’s conversations by default. In Team Channels, the Default team badge marks the channels where this team plays that role.
You cannot unlink a channel from its default team. Change the Default Team in the channel settings before removing the link.
One channel can serve several teams. A common setup is the AI agent on the main WhatsApp number and on Instagram, transferring to Sales or Support depending on the topic.
See how to set up each channel in Create a channel →, Instagram →, and Webchat →.

Team Pipelines

In the Pipelines tab, add the Pipelines the team will use from Available pipelines. They move to Team pipelines, and the team’s members can then see and work those deals. A Pipeline must be linked to at least one team. That is why BluBash does not let you remove a Pipeline’s last team link. See Pipelines →.

Settings

The Settings tab groups collapsible sections. Open a section, make your change, and click Update Team, which appears when there are changes to save.

Conversation Settings

Turn off Allow initiating conversations for teams that only respond to incoming messages, such as a support team that only answers customers who reach out.

Ownership

With Assign contact owner when taking a conversation turned on, whoever takes a conversation that has no team-level owner yet also becomes the contact owner for that team. Use it when each customer should have a fixed point of contact, such as sales portfolios or recurring accounts.
Contact ownership depends on your plan. If it is not included, turning on the option shows Upgrade to use contact portfolio.

Response time goal (SLA)

Set how long the team has to respond to and close each conversation.
Response time goal (SLA) section with the time limit in hours

Distribution Settings

Older teams configured as Available are shown as Round Robin in this section.
In Max Concurrent Conversations, set how many conversations each member handles at the same time, from 1 to 50. The default is 10. When a member reaches the limit, they stop receiving conversations. If everyone reaches the limit, new conversations are queued.
With an AI agent on the channel, the team receives less volume: the agent handles routine requests and only transfers what needs a person. Review the max concurrent conversations after the first weeks with AI.

Closure Rules

In the Closure message, use the variables below. Click a variable to insert or copy it, and check the result in the Preview. In Sending conditions, set the Minimum conversation duration in minutes so the message is not sent for very short conversations.
Closure Rules with the closure message turned on

Satisfaction Survey

With Enable satisfaction survey, the customer receives a survey with a score from 1 to 5 after the conversation is closed. Scores feed the Average CSAT in Reports →.
Satisfaction Survey turned on with the survey message and preview

Team Calendar

Click Create Calendar and configure: To undo it, use Remove Calendar.
Team Calendar with the weekly schedule from Monday to Friday
Set the calendar to the team’s real working hours before tracking time metrics. With an AI agent on the channel, customers get a first response outside those hours too.

Delete a team

In Settings, open Advanced actions and click Delete team. BluBash shows the impact before you confirm: Click Continue, type the team name to confirm, and click Delete permanently. Deletion cannot be undone.
After deleting, review the AI agents’ Transfer to Team skills that pointed to the team, and the Pipelines that were linked to it.

Best practices

  • Create teams before inviting members. The invitation requires at least one team.
  • One team per service area makes AI agent transfers and reports easier to read.
  • Start with Queue while the team is small and switch to Round Robin as volume grows.
  • Turn on SLA and the Satisfaction Survey from day one so reports have history.

Next steps

Add a member

Invite the people on the team.

Configure skills

Point the AI agent’s Transfer to Team skill to the team.

Create a Pipeline

Create the Pipelines the team will use.

Close a conversation

See the closure rules in practice.