What you can do with BluBash
Conversations
Manage inbound and outbound WhatsApp conversations from a unified inbox. Assign, transfer, tag, and close conversations from one place.
AI Agents
Create AI agents that respond to customers 24/7, handle common questions, and hand off to human agents when needed.
Campaigns
Send bulk WhatsApp messages to your contact list using Meta-approved templates. Schedule, track, and manage all your campaigns in one view.
Channels
Connect WhatsApp numbers to BluBash using the Lite integration or the Official WhatsApp Business API. Manage multiple channels from the same account.
Templates & Quick Replies
Build and submit Meta-approved message templates for outbound conversations. Create quick replies to speed up common responses.
API Reference
Integrate BluBash into your systems using the REST API. Programmatically manage channels, trigger campaigns, and more.
Who BluBash is for
BluBash is designed for customer service teams, sales teams, and operations teams that use WhatsApp as their primary communication channel. Whether you’re a small support team handling dozens of conversations a day or a larger operation managing thousands, BluBash scales with you.BluBash supports two WhatsApp connection types: WhatsApp Lite for quick setup using an existing number, and WhatsApp Official API for businesses that need the full Meta-verified integration.
Key capabilities
- AI agents — Configure agents that automatically handle incoming messages, follow custom instructions, and escalate to human agents when required.
- Team management — Invite team members, assign roles, and organize agents into teams mapped to your departments.
- Contact management — Store and organize customer contacts with tags, custom fields, and full activity history.
- Bulk campaigns — Reach your entire contact list or a filtered segment with a single WhatsApp campaign.
- Message templates — Create and manage Meta-approved templates needed to initiate conversations outside the 24-hour messaging window.
- REST API — Connect BluBash to your existing tools and workflows using the developer API.