You can delete contacts that are no longer needed in your database. This action is permanent and removes all information associated with the contact, so make sure you no longer need the record before proceeding.
Deleting a contact is permanent and cannot be undone. All data linked to the contact — including conversation history, tags, custom fields, and activity timeline — will be removed forever. Consider exporting or noting any important information before you delete.
Open the Contacts section
In the left sidebar, click Contacts.
Select the contact
Click the contact you want to delete to open their detail page.
Open the actions menu
Click the menu button (three dots) in the upper-right corner of the screen.
Choose Delete
In the menu that appears, click Delete (trash icon).
Confirm the deletion
A confirmation dialog will appear. Read the warning carefully, then click Confirm deletion to proceed.
Wait for confirmation
After you confirm, the contact is deleted and you are redirected to the contact list.
The following data is permanently removed:
- Basic contact data (name, email, phone, WhatsApp)
- Profile photo
- Custom fields
- Linked tags
- Conversation history
- Activity timeline
- All related messages
- Metadata and additional information
- Deletion requires administrator permission or a specific permission to delete contacts.
- The action cannot be reversed after you confirm.
- If the contact has active conversations, those will also be affected.
- We recommend backing up any important information before deleting.
- If available, consider archiving the contact instead of deleting them.